Without Trump, Cable News Falters. CNN Craters.
Our prediction that audiences would perk up for President Trump’s second impeachment trial proved correct. But in the weeks after the trial ended, audiences for CNN have plummeted; MSNBC is seeing about half CNN’s drop, while Fox News is down single digits. While the left-leaning networks may be losing steam without the ability to feed off of Trump being in office, conservative audiences have found new focal points for their concerns.